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To data lovers like us here at Distil, collaborating with OpenTable means more fantastic data insights and analytics for our Restaurant customers. Just imagine the business actions you're able to unlock when you connect your booking, diner and operational data sets, with a layer of AI over the top guiding you all the way! If you want to do more with your OpenTable data, here are the top 10 things you can do with it when you connect it to Distil’s business intelligence and analytics platform.

We are thrilled to have our own Gerry McNicol in conversation on the #TheBigLift podcast with Webtrends Optimize. Listen to this episode to find out more about unifying your data into a single customer view, how data can flow through the business to benefit every department and what AI might mean operationally for you now and in the future.

The key to marketing personalisation that captures the attention is well, you know… being personal. Not so personal you’re creepy but personal enough that you create an authentic connection. We humans crave a genuine personal connection, so let's explore how you can take practical steps to create a lasting impact using personalisation in your marketing.

Your customers might love your physical shop for shoes, but they shop online for accessories and gifts. It makes customers records hard to keep, and even harder to use effectively. After all, customers want to feel like you know them - but how can you when their data is so fragmented? That's where the magic of identity resolution comes in.

Has GA4 left you questioning everything you’ve ever known about web analytics? Or maybe you’re just one conflicting metric away from giving up entirely? Don’t worry, you’re not alone!   We’re seeing lots of marketers, business owners and ecommerce managers who have lived and breathed Google Analytics as their mainstay of measurement tearing their hair out because GA4 is causing more issues than it’s solving. 

Did you hear? There’s a big celebration happening at Distil Towers - we’re going to the next level and it’s thanks to everyone who got involved in our latest funding round! We’re fortunate that some extraordinary people believe in the same vision we do - to make the power of data available to everyone. 

Customer segmentation has many layers – and the ultimate level, natural clustering, is often hardest to understand. So let’s use a metaphor: you’re at a party. A big party, with live music, great weather, and a barbecue pit the size of an asteroid crater. Everyone in town’s been invited, and they’ve all turned up. 

Imagine what a seamless data connection between two of the most important cogs in your business machine could do for your marketing. The data powerhouse of Distil’s customer data platform (CDP) seamlessly connected with the marketing mastery of Klaviyo. Well, we’ve made it a reality.

Whether you need to understand your customers better, or work out who’s going to love what… whether you need to know what to say and what not to… or simply know how much? This is all possible with great data at your fingertips. And now, without a small army of data scientists. Watch the video to meet our guest Lauren Pugh, Product Marketing Manager at Crowdcube.

In today’s world data isn’t just part of your business; it powers it. Data drives smarter decisions, improved products, happier customers and higher revenue. So isn’t it time you put it at the heart of everything you do? Discover how a well-chosen Customer Data Platform can connect data from every part of your organisation and transform the way you do business.

We couldn’t be more excited to announce that Distil has been selected as a BETA Startup at the prestigious 2021 Web Summit.

It’s easy to forget, but data is, we believe, all about people. People like Elina Scorey, Chief Business Development Officer at distil.ai/ and unashamed fan girl of A.I.-driven data analytics. And it’s her data evangelism that makes Elina the perfect person to kick off our new blog series ‘There’s a human in my data’.

Customers. We’ve all got ‘em. But how do you use customer data to know who they really are, what makes them tick and how to talk to them in a way that makes them choose you over the competition?

We all know that a good love story is as much about the journey as the happy ending. And the same is true for your customer journeys – the road from first encounter to final click can be complex and revealing, so why use Attribution Models that only pay attention to the final step?

Rich and detailed Attribution Models help you make smarter choices as you measure and refine your customer journeys.

Data Distilled. Big spenders identified. Your customers are so much more than just a big list of names and numbers.