Blog

Our thoughts distilled. Explore how you can make your business be relevant to your customers using Data and A.I.

Distil.ai makes the cut, again! Web Summit, Lisbon 2021

We couldn’t be more excited to announce that Distil has been selected as a BETA Startup at the prestigious 2021 Web Summit. Read More

Channel Attribution Questions Answered

Go way beyond the last click, with Distil's powered attribution modelling Read More

There’s a human in my data

It’s easy to forget, but data is, we believe, all about people. People like Elina Scorey, Chief Business Development Officer at Distil.ai and unashamed fan girl of A.I.-driven data analytics. And it’s her data evangelism that… Read More

For The Love Of Data: When’s a customer a customer?

Customers. We’ve all got ‘em. But how do you use customer data to know who they really are, what makes them tick and how to talk to them in a way that makes them choose… Read More

Data driven personalised email campaign in Mailchimp

How to create a Data Driven hyper personalised email campaign in Mailchimp? Read More

Use A.I. to personalise web content

The profile photo you use for Tinder is rarely the one you use for LinkedIn. In one photo, you exist in black and white with a face that says ‘detail-oriented team player’. In the other,… Read More

Great personalisation takes great data – moving on from Google Optimize

Great marketing needs great data, especially when it comes to personalisation. In the past, we’ve recommended Google Optimize as a tool to conduct experiments in personalisation using zero and first party data. But with the sunset… Read More

AB testing feature in Google Optimize

How to use Google Optimize A/B testing feature with Distil Data? Read More
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How to use Data to create high impact Customer Experiences

At Distil we’re passionate about getting the right data in the hands of our customers so that they are able to create great Customer Experiences for us all. Read More

ICO takes action against Experian

Experian ignores data protection laws, undertaking invisible personal data processing. Gerry McNicol, CEO and founder of Distil.ai welcomes ICO’s decision. Read More