A quick summary of your key metrics is available at the top of your daily analytics feed. This provides you with a quick glance of they key figures driving your business with your daily analytics check in, allowing you and your
Metrics
Yesterday Sales Total
This is your total revenue yesterday, across all the stores connected to your Distil AI Business Analytics account. A seven day rolling average is displayed to provide context as to each day’s performance.
Yesterday’s Average Order Value
This is your average order value from all the stores connected to your Distil AI Business Analytics account. A seven day rolling average is displayed to provide context as to each day’s performance.
Yesterday’s 30-day Active Customer Count and At Risk of Leaving
Distil AI Tracks Engagement across your platforms and uses this to understand each Customer’s Behaviour. For all businesses Customers progress through a funnel. This includes stages of acquisition, engagement (at which point they are revenue generating) and then becoming disengaged and lost. Maintaining Engagement extends your overall Lifetime Value and ultimately increases the return on investment for the costs associated with acquisition.
Your daily check-in includes a count of the number of Customers Distil has tagged as Active, those who are tagged with At Risk of Leaving, and those who have been marked as Lost. Within Distil you can access these Segments and target these Customers accordingly.
Furthermore, Customers who are at Risk of Leaving who are also tagged with High Value are also highlighted. Special care should be taken with these Customers. Retaining High Value Customers will yield better revenue than low value Customers.
