restaurant analytics

Every number your group needs. Live, not lagging.

Purpose-built analytics for restaurant groups — covers, revenue, operations, finance, marketing, and board-level visibility. Near real-time data designed to drive decisions, not just display metrics.

Distil Restaurant Group Analytics Illustration
Trusted by the best restaurant groups worldwide
  • Aqua
  • Aqua

What it is

No generic BI here - restaurant analytics built from the ground up for every team.

Every team needs a different view of performance. Finance needs the numbers tied together. Operations needs to know where pressure is building. Marketing needs to see what activity is turning into covers. And leadership needs the full picture, without waiting for someone to update last week's report.

From cover reports, turn times and capacity to full marketing attribution paths - Distil restaurant analytics is designed around the decisions your teams actually make.

Plus, connected data warehouse options means you can still build in BI, and Distil’s Agentic Layer means you can simply ask and get the answers you need.

what Distil delivers

Analytics tailor-made for restaurant teams

📊

Group Cover Reporting

A single view of cover and revenue performance across your entire estate — by day, week, site, brand or region. ASPH and attended vs no show and cancellation rates built in as standard.

🔄

Turn Times & Capacity

Understand exactly how efficiently each venue uses its floor with turn time by section, cover slot, and day-part analytics so you can optimise without compromising the guest experience. 

⚡

Marketing Sales Report

Full attribution and acquisition path analysis from first touch to booking made to revenue generated. See exactly which channels and campaigns are driving the commercial goals you need to hit. 

🌟

Guest Insights & Reviews

Retention rates, loyalty cohort analysis, at-risk guest identification, and new vs returning diner trends across every venue and the group as a whole. 

🔄

Finance Central View

Consolidated revenue, covers, and marketing performance data across your entire estate — updated continuously, without the end-of-week export cycle.

💬

Board Reporting

Executive-level dashboards that surface the metrics that matter to leadership — without anyone having to pull the data together first. Near real-time insights through every lens. 

Trusted by the best

What really stands out about Distil is the partnership. They're genuinely invested in our success and always find creative ways to support our goals — they're never limited by in-the-box thinking.

Sara Kamber
Senior CRM & Loyalty Director — The One Group

Success in restaurants is now about so much more than 'just' great food and service. The combination of Distil's intelligence engine and OpenTable's market data means we have never been able to run our reservations book and rota more effectively, or as far in advance.

Will Beckett
Co-Founder & CEO — Hawksmoor

restaurant analytics in practice

Metrics that make sense. Reports designed for action.

Cover performance across the selected window, with prev-period and YoY deltas, brand / region / division rollup and per-restaurant league.

Reservations
26,030
vs prev +6.5%YoY +6.5%
Covers
61,938
vs prev +7.7%YoY +7.1%
Net revenue
£3,946,869
vs prev +4.6%YoY +8.0%
ASPH
£71.24
vs prev +0.2%YoY -0.1%
Attended
77.3%
vs prev -2.3 ptsYoY -2.1 pts
No-show
2.2%
vs prev -0.1 ptsYoY -0.6 pts
Cancel
17.4%
vs prev -0.7 ptsYoY -0.4 pts
Daily covers — this period vs last year
This period Last year
Combined
Split (lines)
Split (bars)
2026-07-15 → 2026-07-28
0
500
1,000
1,500
2,000
2,500
3,000
3,500
4,000
4,500
5,000
5,500
6,000
15 Jul18 Jul21 Jul24 Jul27 Jul28 Jul


Group Cover Reporting

Group Cover Reporting takes the pulse of performance across the group. Are covers ahead or behind versus last year, and is that gap widening or closing week to week? Slice it by region, brand or division, whichever way you need. Spot the sites pulling ahead and the ones falling behind, then dig into the causes — cancellations, no-shows, and trends over time. See group bookings and à la carte through their own lenses, while their numbers roll up into one overall picture.

This is the heart of reservations, operations and management visibility — the view that moves your teams from "what happened" to "where next," so you can act on a revenue opportunity while it's still there for the taking, not wait for the next report to tell you it's gone.

Chair occupancy
32.9%
4,735 slots
Table occupancy
37.4%
4,735 slots
Seating efficiency
85.3%
4,735 slots
Flow control met
20.6%
4,735 slots
Reservability met
35.9%
4,735 slots
Occupancy
Heatmap
Restaurant League
Summary WEEK OF Mon 20 Jul 2026▾ Wed 22 JulThu 23 JulFri 24 JulSat 25 JulSun 26 Jul
Occupancy by slot Group by
None
Brand
Region
Division
Flow control %
Chair %
Table %
Seating eff.
Reservability %
Beach and Bay Group· 18 restaurants
Restaurant11121314151617181920212223
North Beach Bar & Grill
Longbeach Bar & Grill
Starlight Bay Bar & Grill
Pebblerock Beach Bar
The Beach Hut Grill
Crabshell Quay Bar & Grill
King Crab Beach Bar & Grill
Coral Reef Big Eats
Seaglass Bar & Grill
Seashell Quay Bar & Grill
Ocean Point Seafood Diner
Scale 0% 20% 40% 60% 80% 100%


OpenTable Capacity Report

Designed for customers using OpenTable, Capacity Reporting shows you exactly how hard your floor is working, slot by slot. Are you turning tables fast enough to capture the demand that's out there, or is capacity sitting empty while covers walk past?

Chair occupancy, table occupancy and seating efficiency sit side by side, so you can see whether a site is full but slow, or empty but efficient — two very different problems with two very different fixes.

Flow control and reservability tell you whether the booking rules themselves are helping or hurting — are you protecting service quality at the cost of covers you could have taken? Filter by window, shift, brand, region or division to find exactly where the pressure is, then drop into the heatmap to see which hours and days are driving it — a red patch at 7pm on a Saturday tells a very different story to one spread thinly across the week.

And because every metric rolls up by brand, region and division as well as by restaurant, you can tell in seconds whether an issue is a single underperforming site or a pattern across a whole market — so you know whether to fix one restaurant or rethink a region's approach.

Restaurants
All restaurants (14)▾
Overview
Tuning Matrix
League
Covers analysed
88,278
528 settings
% Well-tuned
87%
461 of 528 configured
Too tight
67
lengthen
Too loose
0
shorten
No setting
0
configure
Median suggested change
75 min
103 OT-actionable
Min-turns conflicts
27
floor overrides
Estate takeaway

Your estate is largely tuned — 87% of configured settings sit well against actual dining durations. Focus on the 67 too-tight settings driving waits.

Revenue lens

The same settings, valued in £ (GBP). £ is partial — POS coverage is 86%; uncovered covers use the estate average. A tuned / tight estate shows little recoverable-from-loosening £ and mostly covers-at-risk — that's expected.

Avg spend / cover
£69.14
86% POS coverage
Revenue under analysis
£6,103,694
88,278 covers
Recoverable capacity
—
none from loosening
Covers at risk
10,343
£703,682 exposure
What the verdicts mean

A setting only flags when it's materially off (≥30 min). "A little tight" is the goal, not a problem.

Too tight: The typical party stays ≥30 min longer than the booked slot — real waits. Lengthen the turn time.
Too loose: The slot is ≥30 min longer than needed — idle tables. Shorten the turn time.
Tuned: Within tolerance — this is good. "A little tight ✓" (sitting just under the median actual) is the ideal.
No setting: No OpenTable turn-time configured for this setting. Set one off the recommendation.


OpenTable Turn Times Report

Turn Times tells you whether your booking slots match how long tables are actually taking — and where that mismatch is costing you covers. Distil's unique partnership with OpenTable helps you answer questions like: are your settings too tight, with parties running over and adding to waiting time at the door? Or too loose, leaving tables sitting idle when you could be turning them faster?

The estate verdict shows you the split in one glance, then breaks it down by party size — because a 2-top and an 8-top rarely need the same fix, and lumping them together hides where the real problem sits.

The revenue metric adds a financial lens: how much covered spend is under analysis, and how many covers are genuinely at risk from turn times that are too tight right now. And because dining duration is a judgement call, not a fixed number, the percentile control lets you decide how aggressive to be — cover the median party and maximise turns, or cover 90% of diners and prioritise a smoother, wait-free service.

Slice all of it by brand, region, division or shift to find out whether a tight setting is a one-restaurant fix or a pattern worth tuning estate-wide.

Right now
14
Active visitors
Per secondpeak 7
now-15s-30s-45s-60s
Per minutepeak 40
now-10m-20m-30m
Date range
26 Jun – 25 Jul 2026
Date axis
BookedVisit
Restaurants
38 of 38
Reservations
45,710
Covers
136,293
Net revenue
£2,641,882
No-show rate
2.4%
Cancel rate
11.1%
Avg lead time
16.3d
Source mixShare of 136,293 covers
Your network 34.4% Opentable network 19.3% Walk-in 25.8% Phone/in-house 9.0% Phone/AI 2.4% Group bookings 9.2%

Go deeper than impressions and clicks, and match marketing activity to your commercial goals. Answer questions like: is a channel bringing in high volume but low value, or fewer visits that convert at a premium? Drill from the top-level source mix: Your Network, Booking platform, Walk-in, Phone, Concierge, AI and more, right down to individual campaigns.

Conversion Paths shows you how guests actually get there — straight to booking, or via a longer journey through several touchpoints. And with 30/60/90 day attribution across 5 different model choices, you control how you want to report on your success.

And because marketing data is only as good as its tagging, Tracking Health, Tagging Issues and UTM Inventory reports let you see how much of your booking activity you can confidently attribute, catch the campaigns and referrers slipping through untagged, and fix them yourself so the numbers are ones you can actually trust and act on.

The outcome

Decisions made on the right data. Every time.

When reporting is live, validated, and built for restaurant groups — every team makes better decisions, faster. Revenue managers see what’s coming. Finance sees what’s happening. Leadership sees the whole picture. 

Connect any combination of tools in your tech stack to build a your ideal picture of performance - from booking systems to POS, from loyalty schemes to marketing platforms.

Report coverage

Revenue. Finance. Ops. Reservations. Marketing. Board

Marketing attribution

Revenue impact unlocked. Multiple attribution models.

Data freshness

Live and syncing regularly - not end-of-week reports.

Frequently asked questions

I have some specific questions I want my analytics to deliver answers to and I want to display them in a specific way. Can you help?

Absolutely! We regularly build custom dashboards for clients who want to view their metrics in a specific way or need a specific format for a board report. Our customer success team work with you to get the format and the data just right for your needs.

Does your analytics platform only work with OpenTable data?

Not at all, we support restaurant groups using a wide range of booking platforms including Seven Rooms, Triple Seat, RezLynx and others. We aim to incorporate as many data sources as possible into your reports to give you the greatest benefit of using Distil, so POS systems, ecommerce stores and other data integrations are all encouraged.*

*some data sets available for restaurant groups on OpenTable only at present.

Ready to turn your data into revenue?

See every number your group needs with Distil's restaurant analytics suite — connected, validated and built for restaurant teams.

Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.