Natural clustering: get in the party mood with next-level segmentation
Customer segmentation has many layers – and the ultimate level, natural clustering, is often hardest to understand. So let’s use a metaphor: you’re at a party. A big party, with live music, great weather, and… Read More
How Distil & Klaviyo Solve Dynamic Customer Segmentation
Imagine what a seamless data connection between two of the most important cogs in your business machine could do for your marketing. The data powerhouse of Distil’s customer data platform (CDP) seamlessly connected with the… Read More
Bought on Wednesday: how Distil’s Marketing Attribution supercharges Shopify
What’s special about Wednesday? Not much. It means half the working week is over. (Or for those in tech, a reminder there’s only half the week left.) It’s never a holiday. But whether you call… Read More
How Distil makes Shopify data analysis and insights easier (pick a card, any card)
Shopify store analytics is hard. It doesn't have to be. Data is everywhere. And many companies have made it their mission to make sense of it: wrangling it into shape, connecting different sets of it… Read More
Retrace your customers’ steps with Attribution Models
We all know that a good love story is as much about the journey as the happy ending. And the same is true for your customer journeys – the road from first encounter to final… Read More
For The Love Of Data: When’s a customer a customer?
Customers. We’ve all got ‘em. But how do you use customer data to know who they really are, what makes them tick and how to talk to them in a way that makes them choose… Read More
Use A.I. to personalise web content
The profile photo you use for Tinder is rarely the one you use for LinkedIn. In one photo, you exist in black and white with a face that says ‘detail-oriented team player’. In the other,… Read More
Identify Customer Personas with A.I.
Data Distilled. Big spenders identified. Your customers are so much more than just a big list of names and numbers. Read More
Data driven personalised email campaign in Mailchimp
How to create a Data Driven hyper personalised email campaign in Mailchimp? Read More
Personalise Web Content using Product Recommendations
The better you know someone, the easier it is to predict the stuff they like. With Distil.ai, predicting what products someone will love is just the beginning. Those recommendations can then be turned into attributes… Read More
Use A.I. to create detailed Attribution Models.
Rich and detailed Attribution Models help you make smarter choices as you measure and refine your customer journeys. Read More
Use Distil to enrich your customer profiles in Hubspot
Data is a valuable resource, and Hubspot is a powerful tool. But unless you’re putting all of one into the other, neither is working as hard as it could. Read More
