If you’re a B2B ecommerce seller or wholesaler, are you making the most of your ecommerce channel?
According to McKinsey & Co, 31% of B2B sales will be via ecommerce this year and growing in 2024 to around $260ish billion in revenue! It’s a channel you can’t afford to put off thinking about.
B2B ecommerce merchants have many of the same challenges DTC brands do, which we know a bunch about, and usually include:
- understanding their customers
- knowing when and what to discount
- managing inventory availability
- maximising revenue and profits
and of course – making use of data to make informed decisions.
Partnering with the expert Chloë Thomas from Ecommerce Tech and Ecommerce Masterplan, join Alex Weston from Sparklayer, Kathleen Sullivan Garman from SullyGarman & Associates, Ecommerce Replatforming Expert James Gurd and Simon Wharton from PushON.
Title: B2B eCommerce & Wholesaling Strategies for Online Sales Growth
Date : 07 December 2023
Time: 16:00 London / 11:00 New York